Zig Ziglar quotes on success
For over 50 years, Zig Ziglar transformed millions of lives with one simple truth: “You were born to win, but to be a winner, you must plan to win, prepare to win, and expect to win.”
As a Ziglar-Certified Coaching Institute with 50+ certified coaches worldwide, we live these principles every single day with our clients.
Here are the 51 most powerful Zig Ziglar quotes on success – hand-curated and grouped so you can apply them immediately to your business, your network marketing team, or your personal life in 2025.
Mindset & Attitude – The Foundation of All Success
“Your attitude, not your aptitude, will determine your altitude.”
“If you can dream it, you can achieve it.”
“Positive thinking will let you do everything better than negative thinking will.”
“You were born to win, but to be a winner you must plan to win, prepare to win, and expect to win.”
“Success is the doing, not the getting; in the trying, not the triumph.”
“A positive attitude will have positive results because attitudes are contagious.”
“You cannot tailor-make the situations in life, but you can tailor-make the attitudes to fit those situations.”
“The greatest discovery of all time is that a person can change his future by merely changing his attitude.”
“It’s not what happens to you that determines how far you will go in life; it is how you handle what happens to you.”
“Of all the attitudes we can acquire, surely the attitude of gratitude is the most important.”
Goals, Vision & Direction
“A goal properly set is halfway reached.”
“What you get by achieving your goals is not as important as what you become by achieving your goals.”
“If you aim at nothing, you will hit it every time.”
“You cannot make it as a wandering generality. You must become a meaningful specific.”
“Lack of direction, not lack of time, is the problem. We all have twenty-four hour days.”
“People often say motivation doesn’t last. Neither does bathing—that’s why we recommend it daily.”
“Success occurs when opportunity meets preparation.”
“You don’t have to be great to start, but you have to start to be great.”
“Success is not a destination; it’s a journey.”
“The foundation stones for a balanced success are honesty, character, integrity, faith, love, and loyalty.”
People, Sales & Relationships
“You can have everything in life you want, if you will just help enough other people get what they want.”
“Stop selling. Start helping.”
“Every sale has five basic obstacles: no need, no money, no hurry, no desire, no trust.”
“You don’t build a business—you build people—and then people build the business.”
“If people like you, they’ll listen to you, but if they trust you, they’ll do business with you.”
“Your business is never really good or bad ‘out there.’ Your business is either good or bad right between your own two ears.”
“The most important persuasion tool you have in your entire arsenal is integrity.”
“Honesty and integrity are absolutely essential for success in life—all areas of life.”
“Timid salesmen have skinny kids.”
“Rich people have small TVs and big libraries, and poor people have small libraries and big TVs.”
Action, Persistence & Work Ethic
“You do not pay the price of success, you enjoy the price of success.”
“There are no traffic jams on the extra mile.”
“Success is dependent upon the glands—sweat glands.”
“The chief cause of failure and unhappiness is trading what you want most for what you want right now.”
“Failure is an event, not a person. Yesterday ended last night.”
“If you learn from defeat, you haven’t really lost.”
“Repetition is the mother of learning and the father of action, which makes it the architect of accomplishment.”
“When obstacles arise, you change your direction to reach your goal; you do not change your decision to get there.”
“You are the only person on earth who can use your ability.”
“Motivation gets you going; emotion keeps you going.”
Money & Financial Freedom
“Money isn’t the most important thing in life, but it’s reasonably close to oxygen on the ‘gotta have it’ scale.”
“If you make yourself valuable to the marketplace, the marketplace will reward you.”
“You were designed for accomplishment, engineered for success, and endowed with the seeds of greatness.”
“When you focus on problems, you get more problems. When you focus on possibilities, you have more opportunities.”
Final Kick-in-the-Pants Quotes
“Expect the best. Prepare for the worst. Capitalize on what comes.”
“If you wait until all the lights are green before you leave home, you’ll never get started on your trip to the top.”
“Sometimes adversity is what you need to face in order to become successful.”
“It’s not where you start, it’s where you finish.”
“Some of us learn from other people’s mistakes and the rest of us have to be the other people.”
“The person who will not stand for something will fall for anything.”
“Remember, you don’t drown by falling in water; you drown by staying there.”
Ready to Live These Principles Instead of Just Reading Them?
Quotes on a screen won’t change your life. Coaching with someone who is Ziglar-certified WILL.
At Common Sense (a proud Ziglar Legacy Certified Training Institute), our 50+ certified coaches have helped thousands of entrepreneurs, network marketers, and high-achievers turn these exact words into six- and seven-figure results.
Claim your FREE 30-minute Ziglar Strategy Session today → We’ll build your personalized 2025 success plan using Zig’s proven system → Zero cost, zero pressure, zero fluff
Book My Free Ziglar-Certified Strategy Session Now: Calendar Link
Spots are limited and fill fast. Don’t wait another year wishing things were different.
See you on the call!
